We Are Road Bikes

With passion for our trade and devotion to our sport, we at PRW are pleased to offer the best of the best. The best bikes, starting with a custom Guru fit and ending with a custom built ride. The best brands, whether it's clothing, saddles, shoes, frames, wheels, the list goes on. The best service, with the most knowledge and keen attention to detail. From tackling your first century ride to racing the local crit, if you place value on expertise, customer service and professionalism we have something to offer you. We at PRW are more than just a bike shop, we are an experience. We are road bikes.

Getting Started

When you choose PRW as the place for your next bike we will work with you to tailor a bike to your goals, style and experience level. It all starts by "sizing you up." Literally. An active bike fit will help you do more than you ever thought possible with your new bike. After we determine your measurements we'll begin to uncover your fit then with our expertise, tweak it to get optimal performance while retaining the comfort you require. From there we explore all the options in high-performance components to build-up your bike. Get the right bike and fit every time.

Learn more about our process

The Essentials

The Essentials

PRW prides itself on the staple of carefully crafted and high quality goods we provide. After much diligence researching and testing, we are happy to say we offer a great selection of goods for the discerning cyclist. Brands that are not only unique but in many cases exclusive to PRW.

View the 2017 Product Range Now

The Service Shop

The Service Shop

We service Road, Cross and Track disciplines on an appointment only basis. Some of Alberta's and Canada's top cyclists service their bikes with us. Our staff is trained and knowledgable given the breadth of recent advances in cycling technology. You can rest assure that our experienced staff have the tools and knowledge when servicing your bike. Our rates are competitive, backed with timely turnaround so you can be back on your bike doing your best.

Need a bike fit ? Fitting is a science and has many aspects involved. Every one of our Professional Bike Fits is done with Guri Randhawa. His experience in fitting some of the top racers in Canada complemented with a degree in Kinesiology and F.I.S.T certification, you can be confident you are being fit in a qualified manner. Currently we are only offering fit appointments for bikes that were purchased from us or new bike fittings during peak season. Have a bike not purchased from us and need it fitted? We won't leave you hanging! We do take fit appointments for existing Road, TT and Tri bikes in the off season (November - February). This is the best time to tweak your position before you start putting in the big miles and have your key event or race. Please call or come in the shop to inquire about the fit process on existing bikes.

Get Your Bike Tuned Now

The Ride of Your Life


PRW along with Title Sponsor Da Capo is set for another great season for 2017. We are in the 16th season of supporting some of Canada's Elite racers in Road, Cross and Track. Over the years we've had some impressive results. Here are just a few: World UCI Master Championship Individual Pursuit, 3 Provincial Titles - Road, Provincial Titles - Track, Alberta Cup Cat1/2 Road Winner, 6 National Cross Titles in Elite, Master and Espoir. Of course, being a supporter of racing we continually organize many of the Provincial Crits, ABA Cross Races, National Cross Championships and much more.

We aim to keep our team atmosphere and size which ensures the quality of our training and group rides. For the 2016 season our roster is currently full and will be reevaluated in 2017.