Recent Updates

In search of Pozzato

by: Guri Randhawa @The_PRW
May 18th, 2016

It’s that time of the year again when I pack the pink chinos and make my annual voyage to Italy to meet with the fine folks of Wilier. It is a month earlier this year which has a lot to do with Wilier launching a new bike at the Giro and being the title sponsor of team Southeast. I am a bit str…

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SUPERLEGGERA

by: Guri Randhawa @The_PRW
Feb 18th, 2016

Often it is asked what Wilier means in Italian or if it’s the name of the family that started it. It is actually an acronym: (W) (l)’Italia (L)(I)bera (E) (R)edenta. (Meaning: Long live Italy, free and redeemed) and Triestina comes from the name of the city of Trieste. When Wilier was found…

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Chpt. III

by: Guri Randhawa @The_PRW
Dec 17th, 2015

We are super excited to announce Chpt. III by David Millar as our latest apparel offering. So why add another apparel brand when we already have some of the best clothing ranges made today? Simple. In my mind, clothing designed by David Millar and manufactured by Castelli is a combo that speaks…

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Italy, where else

by: Guri Randhawa @The_PRW
Jun 18th, 2015

Where do you go to test bikes from the oldest brands in the world? Italy. When Wilier invited me back I didn’t have to give it a second thought. These occasions don’t come along all to often so you take them when they are presented. There is no ideal time in the world to leave the …

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My Italian Affair

by: Guri Randhawa @The_PRW
Dec 31st, 2014

Back in July I had the honour and privilege of being invited by Wilier to visit their headquarters in Italy. The purpose of the trip was to test the new Zero 7 to be launched this coming season and also get a sneak peek at other 2015 products. July is a crazy time at the shop but I could not pa…

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De Rosa

by: Guri Randhawa @The_PRW
Dec 3rd, 2014

We are proud to announce the addition of De Rosa bikes to the PRW family of brands. As you know we are particular on taking on any new brand and many variables come into play when this decision is made and it is never taken lightly. De Rosa checks many of the boxes in our criteria list: Italian…

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