Recent Updates

velobici

by: Guri Randhawa @The_PRW
Apr 20th, 2018

Chris Puttnam had two goals: to develop a line of cycling clothing identifiable without needing to see the logo and to make all of it in England.

When Chris was growing up his father was involved in the east midlands textile industry, owning his own knitwear factory. This was the time whe…

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Zach Bell

by: Guri Randhawa @The_PRW
Mar 16th, 2018

A little while ago I sent friend of PRW Zach Bell some questions. This all came about when Zach started up the Parcours Institute, which is a program for young, elite riders to learn about the ins and outs of racing professionally. Many athletes arrive into a Pro Team without knowing the finer de…

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ARGON 18 Electron Pro

by: Guri Randhawa @The_PRW
Feb 2nd, 2018

Latest build out of the shop is this stunning Argon 18 Electron Pro Track bike. The Electron Pro was developed for the Danish National Track Team for the 2016 Olympic Games. It did not disappoint with a bronze in the Team Pursuit, bronze in the Omnium and an Olympic record in the individual pur…

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Condor Brooks 150

by: Guri Randhawa @The_PRW
Nov 24th, 2017

I like my job. Lets just get that out there right now, in case you didn’t already know that. I get to build some amazing bikes that get ridden hard by people who appreciate what my little shop in the frozen North is trying to do. They also trust us when it comes to putting the pieces toget…

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Focus Mares

by: Guri Randhawa @The_PRW
Nov 17th, 2017

Yes I know I post a lot of custom Road builds and only a few CX builds but that will change I promise. What better CX brand to showcase our latest custom builds than Focus. I first picked up Focus bikes in about 2010 when it was unknown to all but the most dedicated cross aficionados. We were the…

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De Rosa Builds

by: Guri Randhawa @The_PRW
Oct 31st, 2017

De Rosa bikes, started in the early 1953 when Ugo opened his first shop. But you knew that right ? Ugo De Rosa made bikes for Team Molteni and Merckx throughout his career until he retired, where he also served as Eddy’s mechanic. Still family owned and operated by Ugo and his three…

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